Privacy Policy

Our Privacy Policy details and explains the types of personal date we may need to collect about  you when you connect with Tynechem Sundries. We will also explain how we’ll store and handle the data we collect, and how we keep it safe.

We’ve listed a lot of information within our Privacy Policy, but we want you to be fully informed about your rights, and how Tynechem Sundries uses your data. We will explain things such as our credit checking procedures, and how we combine data across our network to build a summary of you.

We trust the details below will answer any questions you have, but if not, please be free to get in touch.

Law on data protection sets out many different reasons for which a company may collect or process the personal data your give, including:

Consent

In specific situations we can collect and process your data with you consent

– for example, when you click to accept our email newsletters. When collecting your personal data, we’ll always make sure to you which data is necessary in connection with a particular service we provide.

Contractual Obligations

In certain circumstances, we need your personal data to comply with our contractual obligations – for example, if you order an item from us for home delivery, we’ll collect your address details to deliver your goods/purchase, and pass these details to our couriers.

Legal Compliance

If the law requests us to, we may need to collect and process your data 

– for example, we can pass on details of people involved in fraud or other criminal activity affecting the partnership to law enforcement.

Legitimate interest

In specific situations, we require your data to pursue our interests legitimately in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, interests or freedom. For example – we will use your purchase history to send you or make available personalised offers and promotions. We will also collate the shopping history of many customers to identify trends and ensure we can keep up with the demands, or development of new products and services we offer. We will also use your address details to send you direct marketing information by post and by email, updating you about products and services we feel will interest you.

We will do so when:

*    You create an account with us.

*    You visit any of our websites, and use your account to buy products and services,or purchase by phone.

*    You make an online purchase and check out as a guest (in this case,we my just collect transaction-based data).

*    You purchase a product or service by phone but don’t have (or don’t use) an account.

*    You engage with us through social media.

*    You download or install one of our apps.

*    You contact us by any means with queries, complaints etc.

*    You ask one of our members to email you information about our products or services.

*    You book any kind of appointment with us.

*    You choose to complete and surveys we send you.

*    You comment on or review our products and services

*    Any person may access personal data related to them, including opinions. So if your comment or review includes information about the partner who provided that service, it may be passed on to them if requested.

*    You fill in any kind of forms.

*    You’re given a third party permission to share with us the information they hold about you.

*    We collect data from publicly available sources (such as Land Registry) when you have given your consent to share information or where the information is made public as a matter of law.

*    You visit any of our premises which all have CCTV systems operated.

These systems may record your image during your visit.

*    If you have a web account with us: your name, gender, date of birth, billing/delivery address, orders and receipts, email and telephone number. For your security, we’ll also keep an encrypted record of your login password.

*    Details of your interactions with us through contact centres, in store, online or by using one of our apps For example, we collect notes from our conversations with you, details of any complaints or comments you make, details of purchases you made, items viewed or added to your basket, gift list and wish list choices, voucher redemptions, brands you show interest in, web pages you visit and how and when you contact us.    

*    Copies of documents you provide to prove your age or identity where the law requires this. (including your passport and driver’s licence). This will include details of your full name, address, date of birth and facial image. If you provide a passport, the data will also include your place of birth, gender and nationality.

*    Details of your shopping preferences – for example, which way you prefer to shop, online or via a representative.

*    Information gathered by the use of cookies in your web browser.

*    Personal details which help us to recommend items of interest – for example : Your social media username, if you interact with us through those channels, to help us respond to your comments, questions or feedback.

We’ll only ask for and use your personal data collected for recommending items of interest and to tailor your shopping experience with us. Of course, it’s always your choice whether you share such details with us.

*    Payment card information.

*    Your comments and product reviews.

*    Your image may be recorded on CCTV when you visit any of our premises.

*    Your car number plate may be recorded.

*    To deliver the best possible web experience, we collect technical information about your internet connection and browser as well as the country and telephone code where your computer is located, the web pages viewed during your visit, the advertisements you clicked on, and any search terms you entered.

*    Your social media username, if you interact with us through those channels, to help us respond to your comments, questions or feedback.

We want to give you the best possible customer experience. One way to achieve that is to get the richest picture we can of who you are by combining the data we have about you.

We then use this to offer you promotions, products and services that are most likely to interest you. In the case of loyalty scheme members, we’ll also offer you relevant rewards

The data privacy law allows this as part of our legitimate interest in understanding our customers and providing the highest levels of service.

Of course, if you wish to change how we use your data, you’ll find details in the ‘What are my rights?’ section below.

Remember, if you choose not to share your personal data with us, or refuse certain contact permissions, we might not be able to provide some services you’ve asked for – for example, if you’ve asked us to let you know when an item comes back into stock, we can’t do that if you’ve withdrawn your general consent to hear from us.

This is how we’ll use your personal data and why:

To process any orders that you make by using our website. If we don’t collect your personal data during checkout, we won’t be able to process your order and comply with our legal obligations. For example, your details may need to be passed to a third party to supply or deliver the product or service that you have ordered, and we may keep your details for a reasonable period there after in our to fulfil any contractual obligations such as refunds, guarantees and anything along those lines.

To respond to your queries, refund requests and complaints. Handling the information you sent enables us to respond. We may also keep a record of these to inform any future communication with us and to demonstrate how we communicated with you throughout. We do this on the basis of our contractual obligations to you, our legal obligations and our legitimate interests in providing you with the best service and understanding how we can improve our service based on your experience.

To protect our business and your account from fraud and other illegal activities. This includes using your personal data to maintain, update and safeguard your account. We’ll also monitor your browsing activity with us to quickly identify and resolve any problems and protect the integrity of our websites. We’ll do all of this as part of our legitimate interest. For example, by checking your password when you login and using automated monitoring of IP addresses to identify possible fraudulent log-ins from unexpected locations.

To process payments and to prevent fraudulent transactions. We do this on the basis of our legitimate business interests. This also helps to protect our customers from fraud.

If we discover any criminal activity or alleged criminal activity through our use of CCTV, fraud monitoring and suspicious transaction monitoring, we will process this data for the purposes of preventing or detecting unlawful acts. We aim is to protect the individuals we interact with from criminal activities.

With your consent, we will use your personal data, preferences and details of your transactions to keep you informed by email, web, text, telephone and through our contact centres about relevant products and services including tailored special offers, discounts, promotions, events, competitions and so on. This is only applicable in the UK.

Of course, you are free to opt out of hearing from us by any of these channels at any time.

To send you relevant, personalised communications by post in relation to updates, offers, services and products. We’ll do this on the basis of our legitimate business interest.

You are free to opt out of hearing from us by post at any time.

To send you communications required by law or which are necessary to inform you about our changes to the services we provide you. For example, updates to this Privacy Notice, product recall notices, and legally required information relating to your orders. These service messages will not include any promotional content and do not require prior consent when sent by email or text message. If we do not use your personal data for these purposes, we would be unable to comply with our legal obligations.

To display the most interesting content to you on our websites or apps,

we’ll use data we hold about your favourite brands or products and so on. We do so on the basis of your consent to receive app notifications and/or for our website to place cookies or similar technology on your device. For example, we might display a list of items you’ve recently looted at, or offer you recommendations based on your purchase history and any other data you’re shared with us.

To develop, test and improve the systems, services and products we provide to you. We’ll do this on the basis of our legitimate business interests. For example, we’ll may record your browser’s Session ID to help us understand more when you leave us online feedback about any problems you’re having.

To comply with our contractual or legal obligations to share data with law enforcement. For example, when a court order is submitted to share data with law enforcement agencies or a court of law.

To send you survey and feedback requests to help improve our services. These messages will not include any promotional content and do not require prior consent when sent by email or text message. We have a legitimate interest to do so as this helps make our products or services more relevant to you.

To build a rich picture of who you are and what you like, and to inform our business decisions, we’ll combine data captured from across the Partnership, third parties and data from publicly-available lists as we have described in the section ‘What Sort of Personal Data do we collect?’ We’ll do this on the basis of our legitimate business interest. For example, by combining this data, this will help us personalise your experience and decide which inspiration of contact to share with you. We also use anonymised data from customer purchase histories to identify trends in different areas of the country.

Help inform business decisions for example which 3rd Party websites we partner with to ensure our advertising reaches our customers

Throughout our business, we record your interactions with us e.g. looking at how often you might shop with us or how much you spend. We do this to create a profile on how you interact with the Partnership and, in turn, that can affect how we engage you. For example, if you shop with us regularly, then this can affect what offers and rewards you might receive from us. We rely on our legitimate interest to undertake this activity.

We may also use the information we collect via the consolidation of your spend to inform our business decisions. This is done either by anonymising your spend and analysing it as part of a “spend-trend”, statistical view, or working with our third party suppliers, such as Google.

When you purchase a product from us that is delivered by the manufacturer or supplier of said product, we will pass on your contact details so that they can deliver your purchased product. The same with regard to warranties provided by the manufacturer or supplier of the product you bought. For example, if you buy a label machine from us we will pass your details to the supplier of the label machine to ensure the delivery of the goods and to fulfil any supplier product guarantees.  We do that to ensure that we fulfil our contractual obligations to you.

If the manufacturers or suppliers wish to pass your details to other third parties, or use it for other purposes, they must provide you with sufficient information about whom they share your personal data with, and for what purposes they intend to use it, and in some cases they may be required to ask for your consent to do so. If they do not provide you with that information or collect your consent, and you are worried that they may have shared your personal data with someone else, you are entitled to contact them directly for clarification.

We want to bring you offers and promotions that are most relevant to your interests at particular times. To help us form a better, overall

understanding of you as a customer, we combine your personal data gathered throughout our company as described above, for example your shopping history. For this purpose we also combine the data that we collect directly from you with data that we obtain from third parties to whom you have given your consent to pass that data onto us.

We know how much data security matters to all our customers. With this in mind we will treat your data with the utmost care and take all appropriate steps to protect it.

We secure access to all transactional areas of our websites and apps using ‘https’ technology.

Access to your personal data is password-protected, and sensitive data such as payment card information) is secured and tokenised to ensure it is protected.

We regularly monitor our system for possible vulnerabilities and attacks, and we carry out penetration testing to identify ways to further strengthen security.

Whenever we collect or process your personal data, we’ll only keep it for as long as is necessary for the purpose for which it was collected.

At the end of that retention period, your data will either be deleted completely or anonymised, for example by aggregation with other data so that it can be used in a non-identifiable way for statistical analysis and business planning.

Some examples of customer data retention periods.

Orders: When you place an order, we’ll keep the personal data you give us for five years so we can comply with our legal and contractual obligations. In the case of certain products, we’ll keep the data for 10 years.

Warranties: If your order included a warranty, the associated personal data will be kept until the end of the warranty period.

We sometimes share your personal data with trusted third parties. For example, delivery couriers, for fraud management, to handle complaints, to helps us personalise our offers to you and so on.

Here’s the policy we apply to those organisations to keep your data safe and protect your privacy:

*         We provide only the information they need to perform their specific services.

*         They may only use your data for the exact purposes we specify in our contract with them.

*         We work closely with them to ensure that your privacy is respected and protected at all times.

*         If we stop using their services, any of your data held by them will either be deleted or rendered anonymous.

Examples of the kind of third parties we work with are:

*         IT companies who support our website and other business systems.

*         Operational companies such as delivery couriers.

*         Direct marketing companies who help us manage our electronic communications with you.

*         Data insight companies to ensure your details are up to date and accurate.

*         For fraud management, we may share information about fraudulent or potentially fraudulent activity in our premises or systems. This may include sharing data about individuals with law enforcement bodies.

*         We may also be required to disclose your personal data to the police or other enforcement, regulatory or Government body, in your country of origin or elsewhere, upon a valid request to do so. These requests are assessed on a case-by-case basis and take the privacy of our customers into consideration.

You have right to request:

*    Access to the personal data we hold about you, free of charge in most cases.

*    The correction of your personal data when incorrect, out of date or incomplete.

*    The deletion of the data we hold about you, in specific circumstances; for example, when you withdraw consent or object, and we have no legitimate overriding interest, or once the purpose for which we hold the data has come to an end (such as the end of a warranty).

*    A computer file in a common format (CSV or similar) containing the personal data that you have previously provided to us, and the right to have your information transferred to another entity where this is technically possible.

*    Restriction of the use of your personal data, in specific circumstances, generally while we are deciding on an objection you have made.

*    That we stop processing your personal data, in specific circumstances; for example, when you have withdrawn consent, or object for reasons related to your individual circumstances.

*    That we stop using your personal data for direct marketing (either through specific channels, or all channels).

*    That we stop any consent-based processing of your personal data after you withdraw that consent.

*    Review by a Partner of any decision made based solely on automatic processing of your data (so where no human has yet reviewed the outcome and criteria for the decision).

*    If we choose not to action your request, we will explain the reasons for our refusal.

Your right to withdraw consent

Whenever you have given us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent.

Where we rely on our legitimate interest

In cases where we are processing your personal data on the basis of our legitimate interest, you can ask us to stop for reasons connected to your individual situation. We must then do so unless we believe we have a legitimate overriding reason to continue processing your personal data, such as administration  of an extended warranty.

Direct marketing

You have the right to stop the use of your personal data for direct marketing activity through all channels, or selected channels. We must always comply with your request.

Checking your identity

To protect the confidentiality of your information, we will ask you to verify your identity before proceeding with any request you make under this Privacy Notice.

If you have authorised a third party to submit a request on your behalf, we will ask them to prove they have your permission to act.

There are several ways you can stop direct marketing communications from us:

*    Click the ‘unsubscribe’ link in any email communication that we send you. We will then stop any further emails from that particular division

*    If you have an account, log in into your tynechem.com account, visit the ‘My Account’ area and change your preferences.

*    Write to: FAO: Data Control, Tynechem Uk, 43 – 45 Coutts Road, Walkergate, Newcastle upon Tyne, NE6 4RB

Please note that you may continue to receive communications for a short period after changing your preferences while our systems are fully updated.

All non-UK customers

This Privacy Policy shall be provided in English, French, Spanish, Portuguese, Malay and Chinese languages. Should there be any conflict in the meanings between the English and translated version, the English version shall prevail. copies of foreign language versions are available from our Customer Services team.

By placing an order with the Tynechem Sundries, browsing our website, including for analytics and website usage research, and/or agreeing to receive direct marketing electronic communications as described in this Privacy Policy and our Cookies Notice, you expressly consent to the processing of your personal data by us or on behalf of us. Of course, you still have the right to ask us not to process your data in these ways, and if you do so, we will respect your wishes.

Sometimes we will need to transfer your personal data between countries to enable us to supply the goods or services you have requested. In the ordinary course of business, we may transfer your personal data to third parties located in the UK to your country of residence. You hereby expressly consent to such overseas use, transferring and disclosure of your personal data outside of your country of residence for such purposes.

We shall endeavour to ensure that reasonable steps are taken to procure that all such third parties outside of your country of residence shall not use your personal data other than for that part of the purposes as set out in this Privacy Policy and to adequately protect the confidentiality and privacy of your personal data.

We will ensure that any third parties only process your personal data in accordance with their legitimate interests. These third parties may be subject to laws that differ from the laws which apply in the country where you reside. We do not actively take steps to ensure that any overseas recipient of your personal data complies with the laws which apply in your country.

If you have any questions, please contact our Data Protection Officer, and we will respond within your local timeframe response requirements. To complain about an alleged breach of this Privacy Policy or our privacy obligations at law, please provide us with as much detail as possible in relation to your complaint.  We will take any privacy complaint seriously and any complaint will be assessed with the aim of resolving any issue in a timely and efficient manner.

By placing an order with us, opening an account, browsing our website and/or agreeing to receive digital direct marketing communications, you agree that we may process your personal data as described in this Privacy Notice and our Cookies Notice, including for analytics and research into website use.

We hope this Privacy Policy has been helpful in setting out the way we handle your personal data and your rights to control it.

If you have any questions that haven’t been covered, please contact our Data Protection Team who will be pleased to help you:

*    Email us at  info@arelle.com

  __________________

*    Or write to: FAO: Data Control, Tynechem Sundries, Afon House, Worthing Road, Horsham, RH12 1TL

This notice was last updated on : 25th November2019

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